The deliciousness that comes out of the ESO kitchen was a discovery we made during the pandemic last year. Their homemade fresh pasta is light and cooks quickly, and their sauces are robust, flavorful and packed with fresh ingredients. We’re hooked on the porcini one! They just opened in a new location on Elm Street and have many new additions to their offerings. We’re so excited they answered our questions on the heels of their ribbon cutting and grand opening. Read on to get to know them and what drives them.
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What is your business?
ESO Artisanal Pasta, Bringing the Authentic Flavors of Italy to your Home
What was the inspiration behind starting your business? How did you become an entrepreneur?
Covid-19 induced boredom. My fiancé and I were restless after a month of doing nothing and decided to start our first business Babushkas Pies, a cake and pie delivery service. Once that took off I veered off a bit to work on starting ESO. Everything happened really fast, we didn’t see it going this far we just wanted to occupy our time doing what we love most!
What do you do on a daily basis to grow your business?
Read lots of Italian Cookbooks, study similar businesses and restaurants, and push as hard as we can on social media.
What are your success habits?
Music, Calisthenics, and keeping a smile on Kristina’s face!
What has been your biggest failure in business and what did it teach you?
Burning out, I was going days without sleep to keep up with the demand for fresh pasta and while it was great for the business it was detrimental to my health. I had to learn to better my time management and organizational skills so that I wouldn’t constantly be in these kinds of situations and it’s been going well ever since!
What drives you on the most challenging days?
My family for sure, I’ll always have the college dropout chip on my shoulder so I’ll do anything to make them proud.
How do you define success?
Time.
What is next for your business?
We’re unveiling three new concepts in our new store front; Retail, Market, and the return of Babushkas Pies
What is one piece of advice you’d give someone considering starting their own business?
Understand that it’s all or nothing.
If you weren’t doing this, what would you be doing?
Working as a Chef in a fine dining restaurant in Manhattan.
What is the biggest obstacle you’ve had to overcome on the road to having your own business?
The way having a business affects your personal life. I wasn’t prepared for all the challenges I would face with friends and family along the way in the slightest bit.
What do you struggle with most as an entrepreneur?
Being on time!
What’s your favorite way to describe entrepreneurship?
Life on my own terms.
What is the single most important reason for your success?
Hard tie between work ethic and an amazing support system.
How can people find you?
- Our location: 92 Elm Street, Morristown, NJ 07960
- Instagram page @esoartisanalpasta
- Facebook page ESO Artisanal Pasta
- Our website www.esoartisanalpasta.com
- Phone #: 201-520-1546
- Email: esoartisanalpasta@gmail.com
